Healthier Oils, Healthier Business

Case Studies • Arby's RVA

The Restaurant Company — Raising the Bar on Healthier Food

Even the busiest kitchens can get more from their oil when they use Omega-9 Canola Oil.

As the largest Arby's franchisee in the Richmond, Va. area, The Restaurant Company (TRC) is constantly in pursuit of the best ways to offer healthier menu items at its 19 area restaurants. In fact, the company often leads the way in product development and testing for the franchisor, headquartered in Atlanta, Ga. Since TRC operates five of the top 10 highest-grossing Arby's restaurants in the nation, they are constantly looking for products and processes that meet the needs of their guests but still deliver strong bottom line results. So, when TRC switched to a trans fat free cooking oil in 2005 — years before most restaurant companies — it wasn't long before the franchisor and other franchisees followed suit.

Never one to stop innovating or improving, TRC continued to look for new ways to raise the bar on healthier food. When TRC Founder Richard Ripp heard about Omega-9 Canola Oil, the restaurants were quickly signed up for a test.

With the switch to Omega-9 Oils, fry life at the restaurants was extended to 10 to 12 days, leading to a significant savings in both product life and in labor. Coupled with the health benefits for guests and the "health halo" for the restaurants, leadership noted "it's a huge win-win for everyone."

v Taste

Initially, there was concern that restaurant guests might notice a difference after the switch to Omega-9 Canola Oil. While some guests did notice, restaurant leadership quickly learned that there was nothing to be concerned about after all. The majority of customers did not notice a difference, but those who did asked what had been done to the fries because they tasted better — "more like real potatoes."

> Health

> Performance

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